Episode 90
You're Reacting, Not Leading The Leading Indicator Shift
Dennis Collins, Leah Bumphrey, and Paul Boomer dive into one of the most terrifying confessions a founder can make: the realization that they're flying blind. When every metric you track is a lagging indicator, you only find out your revenue stream is broken after the damage is already done.
We explore the fear of the future that keeps business owners awake at 2 a.m., and how to transition from a reactive, lag-induced organization to one driven by predictive leading indicators.
In this episode:
[04:25] Lagging vs. Leading Indicators — why your closing percentages and last month's sales won't save you from a future slump
[10:27] The Adrenaline Trap — why celebrating a "best month" is often just a mask for the silent bracing of what comes next
[14:18] Building a Predictive Model — Dennis shares his experience building early warning systems that look 60, 90, and 120 days into the future
[26:07] Slow Down to Speed Up — why five minutes of quiet can be the most effective leadership tool in your arsenal
Resources Mentioned
The Sales Trust Playbook — a free guide for founders to find clarity and empower their teams. Download it at ConnectAndConvertPodcast.com
Connect With Us
Website: ConnectAndConvertPodcast.com
Got a "true confession" or a question you want us to cover? Email connectandconvert@wizardofads.com
